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Competition: Auto-Bidding in Large-Scale Auctions: Learning Decision-Making in Uncertain and Competitive Games

General Track Winner (MingGeZheJiu) Presentation

Qingmao Yao · Haoran Sun · Tingting Meng · Hao Xu · Chu Xu

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Sat 14 Dec 4:15 p.m. PST — 4:30 p.m. PST

Abstract:

In this auto-bidding competition, we develop a time-varying, risk-avoiding linear bidding strategy that achieves a score of 0.5635 in the final rounds. Building on prior work, we first establish a general bidding model for Target CPA bidding. By leveraging the cyclic and temporal patterns of pValue, we introduce time-varying parameterization. Finally, we optimize the bidding parameters in a simulated offline environment and incorporate online feedback for fine-tuning, ultimately reaching a score of 0.5635.

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